PRIVACY POLICY

2. Video Surveillance

For the safety and security of our customers, staff, and the dogs in our care, Muddy Paws DIY Dog Wash Inc. utilizes closed-circuit video surveillance inside the public areas of the facility. These recordings are kept confidential and are reviewed only in the event of a security incident, injury, or dispute.

3. Third-Party Analytics, Advertising, and Data Association

• Google Analytics & Ads: We use Google Analytics to understand how visitors interact with our website. We also use third-party vendors, including Google, to show your ads on sites across the internet. This service uses cookies and similar technologies to collect and analyze information about use of the website. We and third-party vendors use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as Google advertising cookies) together to inform, optimize, and serve ads based on your past visits to our website.
• Data Association: If you are signed in to your Google account and have enabled "Ads Personalization," Google will associate the visitation information it collects from our site with Google information from your account. This allows for cross-device tracking and anonymous reporting. We do not receive any personally identifiable information from Google as part of this process; the data is provided to us in a summary format to help us improve our services and marketing.

4. How We Use Your Information

We use the information we collect to:

• Process transactions and send receipts.
• Manage our customer loyalty program and track visit frequency.
• Communicate with you regarding updates, promotional offers, or issues with your account via text message or email.
• Maintain the security of our premises.

5. Data Sharing and Disclosure

We highly value your privacy and do not sell, rent, or trade your personal information to third parties. Your data is only shared with trusted service providers, such as our payment processors, strictly for the necessary purpose of completing your transaction and running our business operations. We may also disclose information if required by law or in response to a valid request by a law enforcement agency.

6. Data Security and Retention

We implement reasonable administrative and technical safeguards to protect your personal information from unauthorized access, alteration, or disclosure. We retain your personal information only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, or resolve disputes.

7. Children's Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information.

8. Your Choices and Opt-Outs

• Loyalty & Marketing: If you receive marketing communications or participate in our loyalty program, you may opt out at any time by following the unsubscribe instructions included in the emails or text messages, or by asking a staff member to update your preferences during your next visit.
• Website Tracking & Ads: You can prevent your data from being used by Google Analytics by installing the Google Analytics Opt-out Browser Add-on. You can manage your advertising preferences via Google's My Ad Center. Where required by law, we will obtain your prior affirmative consent before placing non-essential cookies on your device.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted at our physical location and online with an updated "Effective Date."

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: